What a heart-warming story we are able to bring you about schoolkids doing their bit for people who are less well off than themselves.
"The Newburgh Enlarged City School District’s Temple Hill Academy in New Windsor concluded its 7th annual "Packin’ It Up for Pizza" food drive with a new school record of food items collected, more than 4,450 items.
The "Packin’ It Up for Pizza" food drive is a collaborative effort that involves Temple Hill academy students and staff, Pizza Heaven in New Windsor which donates pizza to the class that collects the most food items, U-Haul of New Windsor which donates cardboard boxes for packing the food, and the Newburgh Home Depot which donates a truck and the services of its personnel to pick up and deliver the food to the food pantry. Sixth grade students from the classes of Kim Saffioti, Lance Myles, and Jo Ann Copertino assisted in counting and packing the food.
Copertino’s class collected 1,140 food items to win the pizza party. Melissa Higgins’ class came in second with 860 items, Megan Kelly’s class third with 355 items, Saffioti’s class fourth with 260 items, and Nancy Guzman’s class fifth with 167 items.
"I’m very proud of the job our students do with this food drive each year," said Temple Hill Academy Principal Joyce Mucci. "It’s a way for them to learn, at an early age, about the importance of giving back to the community they live in. I’m also very appreciative of the amount of time and hard work members of our staff and especially our Academic Specialist Charles Byrne put into this effort. Our students benefit greatly from their dedication and guidance," said Mucci.
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Wednesday, 9 January 2008
Pizza Heaven Supports School Fundraiser
Free Pizza?
Reader Kevin from The States sent in this ad for H&R Block trying to market to college kids by giving them $10 in "pizza cash" if they file through H&R Block.
This sounds tasty, except that due to their low income, most college kids won't have to pay any taxes and it's pretty easy to do with FreeFile through the IRS.gov website, for free, d'oh.
But file through H&R Block and you'll probably be paying at least $60. So, you could buy yourself $10 of pizza, or pay $50+ for H&R Block pizza. They still teach math in college, right?
But as I heard pointed out by our other reader, just put it on your parent's credit card and get yourself a free pie. Yowza!
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Tuesday, 8 January 2008
Say Cheese with this Papa John's Founder's Day Offer
Papa John's is celebrating 24 years of "Better Ingredients, Better Pizza" by giving customers a free order of mouth-watering cheesesticks with the purchase of any large, specialty pizza at regular menu price.
Whether you are a fan of Papa John's signature 7-topping Works pizza, or any of the other six specialty pies offered by Papa John's, the cheesesticks are on the house with this offer, through Jan. 27.
"We feel honored that for the past 24 years, we've been able to offer our Better Ingredients, Better Pizza to customers," said John Schnatter, Papa John's founder. "So, as our way of giving back for their continued support and loyalty, we want to ring in 2008 with a special offer including one of our great side items."
Over the years, Papa John's has led the way in both innovation and customer satisfaction in the pizza business. In 2001, Papa John's was the first national chain to offer its customers the convenience of online ordering. Since its launch, online orders at www.papajohns.com have grown on average more than 50 percent each year. Customers can even place their orders up to 21 days in advance with Papa's convenient plan ahead ordering feature.
Last year, Papa John's launched its "Favorites Wizard" at www.papajohns.com allowing customers to preset their favorite orders, providing the ability to quickly re-order a favorite combination of menu items in as little as two clicks.
And Papa John's most recent convenience innovation for its customers: text ordering. Once customers set up their favorite orders online at www.papajohns.com, they can text their order in two easy steps from any of the 2,700+ Papa John's restaurants throughout the country.
Headquartered in Louisville, Kentucky, Papa John's International, Inc. is the world's third largest pizza company. For eight years running, consumers have rated Papa John's No. 1 in customer satisfaction among all national pizza chains in the highly regarded American Customer Satisfaction Index (ACSI). For more information about the company or to order pizza online, visit Papa John's at www.papajohns.com.
The Pizzas and Stuff blog is raising money for Special Olympics GB by bringing you the best pizza related stories from around the Web.
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Monday, 7 January 2008
Bollywood Dancing at Indian Pizza Hut
OK So it's just ripped from youTube but I wish they had dancing like this in my local St Helens Pizza Hut
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Pizza People Prepare for Superbowl Sunday
There's one thing that millions of Super Bowl viewers will do besides drink too much beer: gobble a slice of pizza.
Or four.
Don't think the nation's pizza giants aren't aware of the cosmic link between the Super Bowl and pizza. More pizza will be sold Feb. 3 , Super Bowl Sunday, than any other day of 2008. Pizza has become to Super Bowl Sunday what eggs are to Easter. Or candy canes to Christmas.
Experts say that's no accident. It's not just because pizza marketers are pushing it so hard. It's also because pizza is the one food that seems to best meet three game-day criteria: It's cheap. It's easy. It's social.
Like most pizza chains, Domino's has its single-biggest sales day of the year on Super Bowl Sunday. It expects to sell 1.2 million pizzas in the USA Feb. 3. The chain's biggest pizza-selling days are:
1. Super Bowl Sunday
2. New Year's Eve
3. Halloween
4. The night before Thanksgiving
5. New Year's Day
"There are situations socially tied to food categories," says Jennifer Aaker, a consumer psychologist and marketing professor at Stanford University. "Just as you might go on an airplane and order a tomato juice, you watch the Super Bowl and eat pizza."
It's the one day many Atkins dieters will fall off the wagon and carb out. It's also the day pizza delivery drivers can expect $2 tips to rocket to $20.
For the pizza kingpins — who consider this their own Super Bowl in a box — this is as big as it gets. Some, particularly Pizza Hut, unleash their splashiest new products and ad campaigns. Others, such as Domino's and Papa John's , prefer to focus on the basics by opening hours earlier and doubling delivery staff.
Domino's will deliver about 1.2 million pizzas on Super Bowl Sunday — nearly twice as many as on a regular Sunday. Little Caesars will push its Party Pack promotion: four large pizzas for as little as $20 in some areas. And Papa John's expects its business will jump 70% in some areas — one reason CEO John Schnatter says he'll put on a smock and work in a shop that day.
But perhaps no one embraces the Super Bowl more than Pizza Hut, the world's most powerful and influential pizza seller. In 2004, on Super Bowl Sunday, the company unveiled what it considered its biggest product idea in years: four square, topped-to-order pizzas in one large pizza box, which, at $11.99, costed about the same as a regular large pizza.
They dubbed it the "4forAll," because Mom, Dad, brother and sister can each wolf down a topped-to-order personal pizza for the price of a single pizza. To display the family-friendliness of its new product, Pizza Hut had the Muppets introduce it with the very blond, but rarely bland, singer and MTV reality star Jessica Simpson. "Of course, you can't watch football without pizza," says Simpson, of Newlyweds. Co-star and husband, singer Nick Lachey, "watches the game while I eat the pizza," she says.
Pizza Hut spent $50 million to launch its offering. In the pizza world, this is huge. Some food industry consultants predicted the newfangled pizza could change the way pizza was sold.
That is precisely why Pizza Hut waited for Super Bowl weekend — to put it in the world's brightest spotlight. It co-sponsored the pregame Super Bowl show on CBS and filled the national airwaves with as many as 75 commercials throughout game day. "This is our Normandy landing," says Peter Hearl, president of Pizza Hut, at the time.
The $30 billion pizza industry's D-Day invasion takes months of planning. For its part, Pizza Hut had been planning the introduction of the 4forAll for almost two years. Never mind that hostile Pizza Hut franchisees, certain the new product would muck up their operations and damage sales, rallied to kill the product.
At one contentious meeting, Jim Schwartz, Pizza Hut's largest franchisee, with 800 stores mostly in the Southeast, warned Hearl, "This is going to kill our restaurants."
But 4forAll is very much alive as we go into 2008.
On Super Bowl Sunday, Pizza Hut's 4forAll will get more face time than CBS sports anchor Greg Gumbel, but well before the game.
At almost $2.3 million per 30-second ad slot, none of the pizza giants plans to buy an ad during the game. Besides, most figure that's too late to juice game-day sales, because most pizza-buying decisions are made before kickoff.
Even so, when there are breaks in the action — particularly at halftime — call volume picks up.
"There is no other day like this," says David Brandon, CEO of Domino's. Many Domino's locations will place TVs in the kitchen on Super Bowl Sunday — not to watch the game but to anticipate breaks in the action, when calls increase.
Sales will jump 42% at Domino's vs. an average Sunday, and its drivers will cover 4 million miles, the company says.
Super Bowl Sunday has evolved into a national party day: The average number of people at a Super Bowl party is 17, says Jeremy White, executive editor of Pizza Today magazine. "Any time you have large numbers of people together — and the TV on — pizza works because it's so easy to share."
And cheap. The typical large pizza feeds four adults for about $10.
"It's a belly filler," says Ron Paul (not the Presidential Candidate, but hey it won't hurt my hit count!), president of Technomic, a restaurant research and consulting firm. "If you have two or three beers and enough pizza, you're happy no matter who wins."
Even nutritionists have a tough time knocking pizza.
"Of all the junk foods, pizza is probably the best," says Marion Nestle, former chairwoman of the nutrition department at New York University and author of Food Politics. "As least it has some vegetables in the tomato sauce."
The key to healthy enjoyment, she says, is to eat a slice or two, not an entire pizza.
But it isn't just home-delivered pizza sales that soar on Super Bowl Sunday. So do sales of frozen and carry-out pizza, as well as hotel deliveries. Domino's is contacting hotel concierges in Houston — where the Super Bowl takes place this year — to coax them to recommend Domino's to pizza-craving guests, Brandon says. In exchange, he says, hot pizzas will be sent to hotel staff on game day.
Delivery sales tend to spike most during close games, says Jeff Dufficy, a Domino's franchisee who owns 12 stores in the Boston area. And nothing is better for delivery sales than the home team playing in the big game. "If the (New England) Patriots are in it this year, our sales could be up 200%," he says.
The night before the Super Bowl is almost as big as Super Bowl Sunday at Little Caesars, says Michael Scruggs, senior vice president of global operations. "That's when the partying begins," he says.
Grocery store sales of Kraft's DiGiorno and Tombstone frozen pizzas typically jump 20% during Super Bowl week, says Renee Zahery, a Kraft spokeswoman. DiGiorno has an on-package Super Bowl promotion called: "Why Tip the Delivery Guy?" The grand prize winner gets $100,000.
And at Nick-N-Willy's World Famous Take-N-Bake Pizza, which sells made-to-order pizzas to be cooked at home, it's the biggest day of the year. The Colorado chain will sell four times as many pizzas on Super Bowl Sunday as on any other Sunday, CEO Scott Adams says.
No one's anticipating a bigger bump on Super Bowl Sunday than Pizza Hut with its 4forAll.
But it wasn't easy getting there. Nearly six years ago, a Pizza Hut franchisee in the United Kingdom raised corporate eyebrows by creating a round pizza called "The Quad," which was segmented into four quadrants with extra spaces of dough.
The Quad never took off. But executives liked the idea of a single pizza that could satisfy four people's tastes rather than those of one or two.
So Pizza Hut turned to its Explore Team, an in-house, super-secret group of research-and-development, marketing and consumer-behavior specialists, to improve The Quad.
Within a year, they had the pizza they wanted. But franchisees went ballistic. None more so than Schwartz, the biggest franchisee. "It was a product with way too many operational challenges," he says. It meant changing the way pizza was cooked and new equipment to cook it. And — since the 4forAll is four individual pizzas — each order appeared to require almost four times the labor of a conventional pizza. He feared it would be too costly to make, increase phone order time and stunt sales.
He orchestrated a mutiny. Just as Pizza Hut was ready to test the pizza, Schwartz stopped it by amassing angry franchisees.
Leah Evans, the chief food officer at Pizza Hut, who had overseen the development of 4forAll, dug in her heels. "If you want to kill it, it will be over my dead body," she recalls saying.
"We were at an impasse," Schwartz says.
Then, under pressure from headquarters, franchisees reluctantly agreed to try it — but only after R&D re-jiggered the ingredients to shrink the cooking time and reduced the cost of the cooking implements to hundreds from thousands of dollars per store.
A test was carried out in Jacksonville in August. Franchisees prepared for the worst. But the results stunned them. It has been such a wild success that Jacksonville franchisees refused to allow Pizza Hut to stop the test. Stores had to boost staff 20% to handle the additional business, Evans says.
And Schwartz, the franchisee who fought so hard against it, says it turned out to be one of the chain's biggest hits.
"It was one of those products that was either gonna make us or break us," he says. "I think it made us."
The Pizzas and Stuff blog is raising money for Special Olympics GB by bringing you the best pizza related stories from around the Web.
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Domino's Pizza What Are We Gonna Do For the Other 28 Minutes?
This 15 second ad is from the current Domino's Pizza advertising campaign and needs no explanation. Some internet forums have accused Domino's of alienating their core target market. Classic!
If you liked this you may also like this one
This series of ads is designed to remind people of the 80's delivery guarantee that if the pizza took longer to arrive than 30 minutes then it was free. The campaign was discontinued due to issues over drivers allegedly speeding to deliveries, but it would appear the practice continues in India from where the advert below originates. I will allow you to work it out and reward yourself with a smug grin as your blonde colleagues struggle to grasp the complexity of the issue.
The Pizzas and Stuff blog is raising money for Special Olympics GB by bringing you the best pizza related stories from around the Web.
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Domino's You Got 30 Minutes TV Advert
Domino's US have just launched a new marketing campaign reminding customers of how much they can get done in the 30 minutes it takes for their pizza to arrive.
The ad you are probably looking for with the bloke in the pink dressing gown getting put down by his wife is here
Details of the thinking behind the ad campaign can be found by following this link to our earlier post
The Pizzas and Stuff blog is raising money for Special Olympics GB by bringing you the best pizza related stories from around the Web.
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